What does the "triple bottom line" concept refer to in relation to the Green 7 Protocol?

The "triple bottom line" concept refers specifically to a framework that prioritizes three key areas: people, planet, and profit. This approach acknowledges that companies and organizations must take into account social, environmental, and economic aspects in their decision-making processes.

Focusing on people emphasizes the importance of social equity and the well-being of communities. Considering the planet signifies a commitment to sustainable environmental practices that protect natural resources and reduce negative impacts on the ecosystem. The profit component ensures that the organization remains economically viable and can sustain its operations.

This holistic approach is essential in the context of the Green 7 Protocol, which advocates for sustainability in various sectors and encourages practices that contribute positively to all three parts of the triple bottom line, ensuring that organizations thrive in a responsible manner.